Who we are

It all started with a simple yet powerful question:

Why is it so hard to find really comfortable, pretty and safe maternity clothes?

It was from this concern that Winshape was born — a brand designed for women experiencing one of the most transformative phases of life: motherhood.

Here, we believe that carrying a life should not mean giving up on yourself. That’s why each piece we create has a purpose: to value the body, respect changes and offer the comfort that every woman deserves — without sacrificing elegance and quality.

Our mission is clear:

revolutionize maternity fashion in Brazil , delivering products with exclusive design, technological fabrics and a standard of excellence that transforms dressing into a welcoming experience.

More than a brand, we are a movement. A call for every woman to feel strong, confident and represented at every stage of this journey.

Because being a mother doesn’t mean erasing who you are. It means expanding who you are. And we’re here to support you every step of the way.

Welcome to Winshape.

Comfort that embraces. Elegance that empowers.